UK-based electronics hardware manufacturer and distributor BVM, has secured a strategic distribution deal with Global motherboard powerhouse ASRock. The landmark agreement represents an exciting opportunity for BVM to build on already impressive business performance and meet the company’s ambitious growth targets.
The partnership affords exciting opportunities for both companies, as they look to enter new markets. For Taiwanese-based ASRock, the world’s third largest motherboard supplier, the partnership enables them to expand their market share in the lucrative industrial PC sector. For expanding IPC distributor and development partner BVM, the relationship opens up new market opportunities, most notably in the POS and Gaming sectors.
BVM Group Managing Director, Rod Clarke, said “We are delighted to be working with a market leader like ASRock, renowned for being an innovative and forward-thinking company. We felt the synergy between the two companies was a perfect fit. Working with ASRock gives BVM the opportunity to enter some volume markets with competitive solutions that deliver great value. There is also an opportunity to provide a custom design OEM/ODM capability using BVM’s knowhow on the ground backed by ASRock’s commanding position as a major designer. We are looking forward to a long and productive working relationship.”
ASRock’s Michael Chen stated “ASRock have been looking for an experienced IPC distributor in the UK to support our growth in the IPC sector. BVM is a well-established and trusted brand in the UK market, whose values and ambition mirrors our own. Setting up a distribution agreement with BVM will help support ASRock’s expansion into the expanding UK IPC market.”