
In This Article
- Windows 11 IoT Enterprise OEM Licensing vs Volume Licensing
- What is Windows 11 IoT Enterprise?
- Key Licensing Definitions
- OEM Licensing
- Volume Licensing
- LTSC – Long-Term Servicing Channel
- OEM vs Volume Licensing – Comparison Table
- Installation Overview
- Which Licensing Model is Right for You?
- Where to Buy Windows 11 IoT Enterprise Licences
- Important Licensing Notice
- Upgrading a Single System to Windows 11 IoT
- Frequently Asked Questions (FAQs)
- Final Thoughts
Windows 11 IoT Enterprise OEM Licensing vs Volume Licensing
When deploying Windows 11 IoT Enterprise across industrial PCs, embedded systems, kiosks, medical platforms, or edge devices, understanding the licensing model is critical. Two primary licensing routes are available, OEM Licensing (Original Equipment Manufacturer) and Volume Licensing. While both provide access to Windows 11 IoT Enterprise, they are designed for very different deployment models, activation methods, and long-term management strategies. In this article, we break down the differences, explain key licensing terms, and provide a quick overview of installation and activation.
What is Windows 11 IoT Enterprise?
Windows 11 IoT Enterprise is a full version of Windows 11 designed specifically for fixed-purpose and embedded devices.
It delivers:
- Enterprise-grade security
- Advanced lockdown features
- Long-term servicing options (LTSC)
- Support for industrial and edge deployments
It is commonly used in:
- Industrial automation systems
- Digital signage
- Medical platforms
- Retail POS systems
- Transportation and in-vehicle computing
Unlike Windows 11 Pro or Enterprise, IoT Enterprise is licensed specifically for embedded and dedicated devices.
Key Licensing Definitions
- OEM (Original Equipment Manufacturer): A licence provided by Microsoft that is tied to specific hardware and preinstalled by the device manufacturer.
- LTSC (Long-Term Servicing Channel): A release model that provides long-term stability, security updates only, and minimal changes, perfect for mission-critical devices.
- OA3.0 (OEM Activation 3.0): A factory-level activation method where the product key is embedded in the device firmware (BIOS/UEFI) for automatic activation.
- ePKEA (Embedded Product Key Entry Activation): An activation method for embedded devices using a key embedded in the system during setup.
- PKEA (Product Key Entry Activation): A manual method of entering a product key during installation or post-installation, commonly used in volume licensing.
- KMS (Key Management Service): A volume licensing activation method that allows multiple devices within an organisation to activate Windows through an internal server.
- MAK (Multiple Activation Key): A volume licensing method that allows a specific number of activations directly with Microsoft servers.
OEM Licensing
What is OEM Licensing?
OEM (Original Equipment Manufacturer) licensing is designed for system builders and hardware manufacturers who preinstall Windows IoT onto devices before they are shipped to the customer. This is the most common licensing route for industrial and embedded PCs.
Key Characteristics of OEM Licensing
- License is tied to the device hardware
- Installed and activated at the factory
- Ideal for dedicated, fixed-purpose systems
- Supports LTSC (Long-Term Servicing Channel) releases
- Cannot typically be transferred to another device
OEM Activation Methods
OEM deployments use specialised activation technologies:
- OA3.0 (OEM Activation 3) – The key is injected into the system (BIOS/UEFI) during manufacturing. Windows automatically activates when installed.
- ePKEA (Embedded Product Key Entry Activation) – A unique embedded key used during setup for activation.
OEM activation is seamless for the end user and requires no additional configuration once deployed.
Volume Licensing
What is Volume Licensing?
Windows IoT Volume Licensing is designed for organisations deploying Windows 11 IoT Enterprise across multiple devices within a corporate environment. This model provides centralised key management and flexible activation methods.
Key Characteristics of Volume Licensing
- Intended for organisations and enterprises
- Centralised license management
- Suitable for large rollouts
- Allows reimaging rights
- Activation handled via enterprise infrastructure
Volume Licensing Activation Methods
Volume licensing supports:
- PKEA (Product Key Entry Activation) – Manual entry of a volume product key
- KMS (Key Management Service) – Internal activation server within the organisation
- MAK (Multiple Activation Key) – Limited number of activations directly with Microsoft servers
These options provide flexibility depending on infrastructure and scale.
LTSC – Long-Term Servicing Channel
LTSC (Long-Term Servicing Channel) is a specialised release model of Windows 11 IoT Enterprise designed for fixed-purpose and mission-critical devices that require long-term stability. Unlike standard Windows releases that receive regular feature updates, LTSC versions focus exclusively on security and quality updates, avoiding disruptive feature changes. This makes LTSC ideal for industrial automation systems, medical platforms, kiosks, transportation systems, and other embedded applications where consistency and validation are essential. With extended support lifecycles — typically up to 10 years — LTSC ensures predictable performance, reduced maintenance overhead, and long-term regulatory compliance for specialised deployments.
Both OEM and Volume Licensing models can include LTSC versions of Windows 11 IoT Enterprise, making it ideal for medical, industrial, and mission-critical applications.
OEM vs Volume Licensing – Comparison Table
| Feature | OEM Licensing | Volume Licensing |
|---|---|---|
| Intended For | Device manufacturers & system builders | Enterprises & large organisations |
| License Tied To | Specific hardware device | Organisation agreement |
| Transferable | No | Limited flexibility depending on agreement |
| Activation | OA3.0 or ePKEA | KMS, MAK, or PKEA |
| Preinstalled | Yes | Not required |
| Best For | Industrial PCs, embedded systems, fixed-function devices | Corporate rollouts & multi-device management |
| LTSC Support | Yes | Yes |
Installation Overview
Installing Windows 11 IoT Enterprise (OEM)
- OEM integrates Windows during manufacturing.
- Product key is injected using OA3.0.
- System ships pre-activated to customer.
- On first boot, activation occurs automatically via firmware key.
This is the most seamless approach for embedded systems.
Installing via Volume Licensing
- Obtain official Windows 11 IoT Enterprise installation media.
- Deploy using standard installation methods (USB, PXE, or imaging tools).
- During setup, enter the Volume License key (PKEA), or configure KMS.
- Activate using KMS (internal activation server) or MAK (direct with Microsoft)
Volume licensing provides flexibility for IT-managed environments.
Which Licensing Model is Right for You?
| Requirement | OEM License | Volume License |
|---|---|---|
| New Device | ✅ Yes | ⛔ No |
| Upgrade Existing Device | ✅ Yes | ✅ Yes |
| Transferrable License | ✅ Yes | ⛔ No |
| Activation Methods | OA3.0, ePKEA, PKEA | KMS, MAK |
Choose OEM Licensing if:
- You are deploying fixed-purpose industrial devices
- The OS will remain with the hardware for its lifecycle
- You want factory activation and minimal end-user configuration
- You require long-term embedded support
Choose Volume Licensing if:
- You manage a large fleet of devices
- You require centralised activation control
- You need reimaging flexibility
- Devices are part of a corporate IT environment
Where to Buy Windows 11 IoT Enterprise Licences
Choosing the correct purchasing route for Windows 11 IoT Enterprise depends on whether you require OEM licensing tied to hardware or a Volume Licensing agreement for organisational deployment.
Buying Windows 11 IoT OEM Licences
OEM (Original Equipment Manufacturer) licences are designed to be supplied with new hardware and are permanently tied to the device.
These licences:
- Are preinstalled and preactivated (via OA3.0 or ePKEA)
- Cannot be transferred to another system
- Are ideal for industrial and embedded devices
- Support LTSC (Long-Term Servicing Channel) releases
- Must be supplied by an authorised OEM or Windows IoT distributor
The Correct Way to Buy OEM Licensing
OEM licences cannot be purchased as standalone retail product keys. They must be supplied with qualifying hardware by an authorised partner.
✅ BVM can supply Windows 11 IoT Enterprise OEM licences preinstalled and configured on your industrial or embedded hardware. This ensures:
- Full licensing compliance
- Correct edition selection (including LTSC where required)
- Proper BIOS key injection (OA3.0)
- Seamless out-of-box activation
- Long-term deployment stability
Buying Windows 11 IoT Volume Licences
Volume Licensing is intended for organisations deploying Windows across multiple devices under a corporate agreement. Unlike OEM licences, Volume licences are not tied to a single device and are managed centrally.
Volume licences must be purchased through:
- A Microsoft Authorised Licensing Solution Provider (LSP)
- A Microsoft Cloud Solution Provider (CSP)
- A Microsoft Enterprise Agreement (EA) partner
They are not available through retail websites or online key resellers.
Organisations purchasing via Volume Licensing will typically activate using:
- KMS (Key Management Service)
- MAK (Multiple Activation Key)
- PKEA (Product Key Entry Activation)
Volume licensing is most appropriate for:
- Large enterprise IT environments
- Centralised activation control
- Managed device fleets
- Organisations with existing Microsoft agreements
For industrial deployments, OEM licensing supplied with hardware is typically the most compliant and cost-effective route.
Important Licensing Notice
Windows 11 IoT Enterprise licences should only be obtained through authorised channels. Retail websites selling discounted “volume keys” are typically not compliant and may result in activation issues or deactivation. For industrial and embedded systems, OEM licensing supplied with hardware remains the recommended approach.
Upgrading a Single System to Windows 11 IoT
If you have an existing device running Windows 10 IoT and you want to move to Windows 11 IoT without new hardware, OEM licensing cannot be used, because OEM licenses must be sold preinstalled with new hardware. This leaves two main options for upgrading a single system:
1️⃣ Volume Licensing for a Single Device
- Volume Licensing is technically possible even for one device, though it’s generally intended for multiple machines.
- You can purchase a single Volume License key (MAK or PKEA) through a Microsoft Authorised Licensing Solution Provider.
- Once you have the key, you can perform an in-place upgrade from Windows 10 IoT to Windows 11 IoT Enterprise.
- Activation is handled using the Volume License key you purchased.
2️⃣ Clean Install Using a Volume License
- Download the Windows 11 IoT Enterprise installation media.
- Back up your data.
- Perform a clean install, choosing the correct edition (IoT Enterprise, LTSC if desired).
- Enter your Volume License key during setup or after installation via Settings → Activation.
Key Notes:
- You cannot simply “upgrade OEM to OEM” on the same device because OEM licensing is tied to the original hardware and cannot be purchased standalone.
- For a single-device upgrade without buying new hardware, Volume Licensing is the only legitimate Microsoft-approved route.
- If you only need one system upgraded, Microsoft partners can help you obtain a single-device Volume License legally.
Frequently Asked Questions (FAQs)
Q1: Can I upgrade from Windows 10 IoT to Windows 11 IoT?
Yes, you can upgrade, but it requires careful planning to maintain activation and device stability. Key points:
- Confirm your hardware meets Windows 11 IoT system requirements.
- Back up your device and data before upgrading.
- Use official Windows 11 IoT Enterprise installation media.
- Choose in-place upgrade if supported, or perform a clean install while preserving activation keys.
- Reactivate using your OEM or Volume License key if prompted.
Q2: Can I buy a single Windows 11 IoT license on its own?
- OEM licenses must be purchased with qualifying hardware and cannot be bought separately.
- Volume licenses require a corporate or enterprise agreement and are intended for multiple devices.
Q3: What activation methods are used for Windows 11 IoT?
- OEM devices: OA3.0 or ePKEA (automatic activation via firmware).
- Volume Licensing: KMS (Key Management Service), MAK (Multiple Activation Key), or PKEA (Product Key Entry Activation).
Q4: Which Windows 11 IoT edition is right for industrial devices?
- For fixed-purpose embedded devices, OEM with LTSC is ideal.
- For corporate IT-managed fleets, Volume Licensing provides flexibility and centralised activation control.
- Always choose the edition that aligns with your device lifecycle, support requirements, and deployment scale.
Q5: Can Volume Licensing be used for a small number of devices?
- Volume Licensing is designed for medium to large deployments, typically 5+ devices.
- While it can technically be used for smaller fleets, it is often not cost-effective for one or two devices.
Q6: Where can I purchase Windows 11 IoT Enterprise licenses legally?
- OEM licenses must be purchased through an authorised hardware supplier or OEM, like BVM, with the OS preinstalled on the device.
- Volume licenses are obtained via a Microsoft Authorised Licensing Solution Provider (LSP), Cloud Solution Provider (CSP), or Enterprise Agreement partner.
- Avoid retail websites offering discounted IoT volume keys, as these are typically unauthorised or non-compliant.
Q7: How do I ensure my Windows 11 IoT deployment stays compliant and supported?
- Always use authorised licensing channels (OEM or Volume Licensing) for deployment.
- Keep activation methods correct (OA3.0, ePKEA, KMS, or MAK) depending on your licensing type.
- Regularly apply security and LTSC updates to maintain stability and regulatory compliance.
- Maintain documentation of licenses, deployment counts, and hardware associations for audit purposes.
Final Thoughts
Understanding the difference between OEM and Volume Licensing for Windows 11 IoT Enterprise is essential for ensuring compliance with Microsoft licensing, selecting the correct activation method, aligning with long-term support requirements, and planning cost-effective deployments. For industrial and embedded systems, OEM licensing is typically the preferred choice, as it provides preinstalled, hardware-tied activation and long-term stability. In contrast, Volume Licensing offers greater flexibility for enterprise-wide rollouts, enabling centralised IT control, easier management of multiple devices, and streamlined activation across larger fleets.

If you’re deploying Windows 11 IoT Enterprise or other industrial and embedded operating systems, our BVM Embedded Software Services can help. We provide custom Windows IoT, Linux, and Android configurations, delivering tailored OS setups, ready-to-run images, and optimized performance for your devices.📞 Call our sales team on 01489 780144 or 📧 Email: sales@bvmltd.co.uk. With over 35 years’ experience supplying, designing, and manufacturing industrial and embedded computer hardware, we ensure your deployment is fully compliant, stable, and efficient for your application.
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